New Top-Level Domains Essay Example | Topics and Well Written Essays - 500 words

New Top-Level Domains - Essay Example The new domain system is therefore seen by Crossman as a means for the banking industry to take advantage of its new edge to also dominate the internet. Steve (2011) on the other hand sees the need to educate the ordinary user of the internet on the new domain system. Though Steve did not make specific mention of the banking industry, his advocacy on misconceptions associated with the new domain system would clear doubts among the players in the banking industry who may want to take advantage of the new system. The modern organization discussed in the articles is the banking institution. The first importance of the new domain system as discussed by Crossman (2011) is that there would be the room for personalization and customization. Such personalization and customization according to Crossman goes a long way to enhance company branding. He states that â€Å"this potentially opens up an opportunity for banks to market and brand themselves differently through their internet addresses (Crossman, 2011). With the current economic climate where the world is now recovering gradually from the global economic crunch that hit it, any form of publicity that brings customers closer to be business is very important in ensuring growth. If the new domain would, therefore, give banks the opportunity to identify themselves with customers, then this is good news for the industry. The second importance outlined is the fact that the new domain system will check online fraud and make online banking more secur e. Crossman (2011) quotes Javed who posits a rhetorical statement saying â€Å"no squatter in their right mind would go spend six months and half a million dollars so they could mess around with Bank of America's name, then get sued the following week and get a cease and desist order.  

McKinsey case study Essay Example | Topics and Well Written Essays - 2000 words

McKinsey case study - Essay Example An organization can get competitive advantages in the market than other competitors by applying knowledge management efforts. It also helps to do more improved and innovative performance. Sharing of knowledge is a major part of knowledge management system which can overlap the traditional learning procedure. In this regard SECI model can be used by any organization to handle its knowledge management system in a better way. The model is mainly focusing on the tacit knowledge and explicit knowledge. In this model four modes of knowledge conversion are identified. These modes are Socialization, Externalization, Combination and Internalization (Becerra-Fernandez and Leidner, 2008). This model is describes as follows. 1. Socialization [Tacit to Tacit] – In this mode knowledge is passed on through practice, observation, guidance and imitation. Tacit knowledge is such kind of knowledge that is difficult to transfer to another person by verbalizing it or by means of writing it down. Here social interaction is an example of tacit to tacit knowledge transfer system. Sharing knowledge through face to face or through experience both come under this mode. Meeting, conference etc are the examples of socialization in which people can get knowledge through sharing experiences. This kind of knowledge sharing system is time and space specific and also difficult to formalize. 2. Externalization [Tacit to Explicit] – In this mode tacit knowledge is transformed or coded into manuals or documents so that it can distribute in a easier way throughout the organization. Every employee of a certain organization can get access of knowledge through this system. Here tacit knowledge is coded into explicit knowledge. Explicit knowledge means such kind of knowledge that is codified, articulated, expressed, stored in certain media and readily transmitted to